A PREVALENT ACQUISITION STRATEGY EXAMPLE IN THE BUSINESS SECTOR

A prevalent acquisition strategy example in the business sector

A prevalent acquisition strategy example in the business sector

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Listed here are several business methods relating to acquisitions



Many people presume that the acquisition process steps are constantly the same, whatever the company is. Nevertheless, this is a normal misconception since there are actually over 3 types of acquisitions in business, all of which feature their very own procedures and approaches. As business people like Arvid Trolle would likely verify, one of the most frequently-seen acquisition techniques is called a vertical acquisition. Basically, this acquisition is the polar opposite of a horizontal acquisition; it is where one company acquires another company that is in a totally different place on the supply chain. For example, the acquirer company may be higher up on the supply chain but decide to acquire a business that is involved in a crucial part of their business functions. Overall, the beauty of vertical acquisitions is that they can bring in new income streams for the businesses, in addition to lower expenses of manufacturing and streamline operations.

Prior to diving into the ins and outs of acquisition strategies, the very first thing to do is have a firm understanding on what an acquisition actually is. Not to be confused with a merger, an acquisition is when one business purchases either the majority, or all of another business's shares to gain control of that business. Generally-speaking, there are about 3 types of acquisitions that are most popular in the business industry, as business individuals like Robert F. Smith would likely recognize. Among the most common types of acquisition strategies in business is known as a horizontal acquisition. So, what does this mean? Essentially, a horizontal acquisition involves one company acquiring another company that is in the exact same market and is performing at a comparable level. Both firms are generally part of the very same sector and are on a level playing field, whether that's in production, financing and business, or farming etc. Commonly, they may even be considered 'competitors' with one another. In general, the main benefit of a horizontal acquisition is the increased possibility of raising a business's client base and market share, as well as opening-up the opportunity to help a firm enlarge its reach into brand-new markets.

Amongst the many types of acquisition strategies, there are 2 that individuals usually tend to confuse with each other, possibly due to the similar-sounding names. These are known as 'conglomerate' and 'congeneric' acquisitions, which are 2 really separate strategies. To put it simply, a conglomerate acquisition is when the acquirer and the target firm are in entirely unassociated industries or engaged in different endeavors. There have been several successful acquisition examples in business that have included two starkly different companies without any overlapping operations. Generally, the goal of this technique is diversification. For example, in a situation where one product or service is struggling in the current market, companies that also own a diverse variety of additional services and products often tend to be a lot more steady. On the other hand, a congeneric acquisition is when the acquiring business and the acquired company are part of a comparable market and sell to the same type of consumer but have relatively different products or services. Among the primary reasons why companies could opt to do this type of acquisition is to simply expand its line of product, as business people like Marc Rowan would likely validate.

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